Palma Group Adds Headhunter Ryan Farinella

Young gun hired to help win agency talent wars

Palma & Farinella

The Palma Group today announced that Ryan Farinella joined the company as National Recruiting Director & Partner effective May 15, 2021. 

Farinella, an SHRM Professional, arrives from Trade School, the content agency spin-off of 22squared, where he served as Director of HR, Finance & Operations since late 2019. Prior to his tenure there, Farinella performed in a similar role at Blue Sky Agency. He brings over ten years of ad agency recruiting experience to Palma’s team to help contend with the fierce ad agency talent wars.

Most recently, Farinella fueled headcount growth at Trade School by more than 150%, hiring over 40 full-time employees and managing relationships with over 50 freelancers. Additionally, Farinella adds deep expertise in agency business models, service offerings, employee benefits and compensation. He was partner to agency management in all people initiatives, including employee feedback, team building, training & development.

“I have known Mike Palma and The Palma Group for over a decade, admiring his business model, innovation and success in growing client revenues and advertising careers,” said Farinella. “My first two weeks here have been incredible – we have so many great jobs to fill. Helping people and agencies realize their potential is my passion. This is the best place for me to do that.”

Company Founder Mike Palma said, “The talent wars are real. We’ve added Ryan with the intention of winning them. He’s one of the best recruiters in the Southeast and will soon become one of the best in the country.”

“He’s a great fit because he prepped for this role at two of our best client firms: 22squared and Blue Sky. Having worked with him at both agencies, he knows and fits our unique style,” added Palma.

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